https://accessories.ford.com
Client-side rendering (CSR) audit
Components:
Promotional Banner
The promotional banner offering discounts and special offers is critical for attracting customers and driving sales. If this component is client-side rendered and loads slowly, it could result in missed opportunities for conversions.
Main Promotional Image and Call to Action
The main promotional image and call to action (Buy Now button) are essential for engaging users and encouraging them to make a purchase. Slow rendering of this component could negatively impact user engagement and conversion rates.
Ford Accessories Section
The section highlighting Ford accessories is important for showcasing products and encouraging users to explore and purchase additional items. If this section is client-side rendered and loads slowly, it could reduce the likelihood of users browsing and buying accessories.
Without JavaScript:
With JavaScript:
Chat
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wrizz.chat
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Client-Side Rendering (CSR) uses browser JavaScript to generate content. It enables dynamic experiences but has drawbacks:
- Slower initial loads, especially on weak devices or networks
- Heavier page weight
Alternatives:
- Server-Side Rendering (SSR): Server-generated HTML for faster loads and better SEO
- Static Site Generation (SSG): Pre-rendered pages for optimal performance and SEO
- Incremental Static Regeneration (ISR): SSG with dynamic updates post-deployment